This is a mapping and data analysis database that allows users to create thematic maps and reports using thousands of Canadian demographic, spending, business and marketing data. Data and reports can be generated nation-wide by Province, CMA, CD, FSA, CSD, CT and DA. This database also includes premium market segmentation data (PRIZM) from Environics, which allows the analysis of customer's lifestyles and trends.
SimplyAnalytics is licensed for only 5 concurrent users.
SimplyAnalytics is a mapping and data analysis database that allows users to create thematic maps and reports using Canadian demographic, household, business, and marketing data. There are two ways to access SimplyAnalytics:
Use of this product is restricted to members of the University of Alberta community and to users of the Library's physical facilities. It is the responsibility of each user to ensure that they use this product for individual, non-commercial, educational or research purposes only, and do not systematically download or retain substantial portions of information.